About Our Audience


Museum visitors
• 57% adults
• 66% of adults attend with children
• 62% Bay Area residents
• 36% of adults with college degrees; 33% with graduate degrees
• 55% of all visitors’ household income exceeds $75,000
• 20 million visit Exploratorium exhibits at centers worldwide

Internet visitors
• 28 million unique visitors annually from around the globe

Members
• Visit the museum on average 5 times a year
• Average adult age is 44; 70% have children
• 50% have graduate degrees
• 50% have an average annual income of more than $100,000
• 97% have access to the Internet

Sponsorship Opportunities
Benefits
Major Corporate and Foundation Donors